Huttons Asia CEO Mark Yip reveals that projects in the Rest of Central Region (RCR) and Outside Central Region (OCR) were the top-selling new launches of 2024, thanks to strong demand from upgraders and healthy HDB resale market. Among the top 10 best-selling projects, three were launched in November and enjoyed high take-up rates.Emerald of Katong took the top spot, with 99% of its units sold within two days of launch in mid-November. This 846-unit, 99-year leasehold development only has six available units as of December 17. Interested buyers can browse for more information on the latest New Launches, including transaction prices and available units. Chuan Park, a 916-unit development, came in second with 76% of its units sold in a single day on November 10. As of December 17, 79% of the project has been sold. This impressive sales figure was attributed to the lack of new private condo launches in the neighbourhood since The Scala in 2010. The third spot on the list went to Lentor Mansion, a 533-unit development that achieved a 75% sales rate during its launch weekend in March. As of December 17, the project has sold 92% of its units. Nava Grove, a 552-unit project, ranked fourth with a take-up rate of 65% during its launch weekend in mid-November. By December 17, nearly 70% of the project has been sold. Meanwhile, Norwood Grand took fifth place, with 84% of its 348 units sold since its launch in October. Sixth place went to Hillhaven, a 341-unit development that has enjoyed a sales rate of 76% since its debut in January. Coming in seventh is Kassia on Flora Drive, a 276-unit freehold project that has sold 65% of its units to date. In eighth place is Lentoria, a 267-unit development in Lentor Hills Estate that has seen its sales climb from 19% on the first weekend to 66%, with 177 units sold as of March. Up next is Sora, a 440-unit project in Jurong Lake District that has recorded 30% sales since its launch. The tenth spot goes to Meyer Blue, a freehold development that sold 58% of its 226 units through private sales. Four projects launched in 2024 have experienced significant sales momentum in the second half of the year, with each moving more than 200 units. These projects have benefited from the launch of new developments in their respective neighbourhoods, which have drawn attention back to the area. The Continuum, an 816-unit freehold development at Thiam Siew Avenue, emerged as the biggest beneficiary of Emerald of Katong’s launch. The project sold 233 units in 2024, with almost 60% of the sales taking place since November, bringing its total take-up rate to 66% since its launch in May 2023. Tembusu Grand, located across the road from Emerald of Katong, also saw a boost in sales thanks to its proximity to the development. The 638-unit project sold 53% of its units during its launch weekend in April 2024. With most units sold after July when market sentiment improved in the third quarter, Tembusu Grand is now 91% sold as of December 17. Another notable performer is Hillock Green, a 474-unit development in Lentor Hills Estate that has achieved a sales rate of 27.6% during its first weekend of sales in November 2023. In 2024, the project has sold 217 units, bringing its total sales to 359 (76%). The project also received a boost from the launches of Lentoria and Lentor Mansion in March, which renewed attention in the Lentor Hills Estate. Lastly, Pinetree Hill, 520-unit development, has seen strong sales since launching its second phase of units in September. This year, the project has sold 208 units, with cumulative sales hitting 374 (72%). It also enjoyed a boost from the nearby launch of Nava Grove in November, which helped drive interest in the District 21 residential enclave.